Sometimes, SEO becomes too frustrating. Google is unstable and the result varies every day. One day your website appeared on the first pages, whilst the other day, you find your website ranking to fall. So what can go wrong that can hurt your SEO rankings? Take a look below.
Not doing keyword mapping
Keyword mapping is the classification of keywords which are relevant to your website by significance and intent. Then, these key phrases are segmented into groups and subgroups. The goal is to make each keyword associated with each webpage, containing content which has relevance with the keyword. If you have not performed keyword mapping, your rankings are likely to fall or become unstable. Reconstruct the pages and map the keywords with content to enhance the situation.
To Read more: Top Reasons For Unstable Website Ranking
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