Startups and new businesses are constantly in a dilemma as to whether they should invest in SEO. The confusion stems from the fact that a lot of digital marketing experts are considering SEO to be dead. However, this is far from the truth. What has actually happened is the evolution of search engine optimisation. So, if you are still implementing the outdating tactics like, keyword stuffing and low-quality content, you need to stop right now. Talk to SEO optimization professionals and craft a new SEO strategy that takes into account the latest trends and search engine algorithm changes.
However, if you are still in doubt whether investing in SEO is a profitable decision, here are some reasons to consider.
Search engines acquiring more market share
Today, approximately 90% of customers check online reviews before making a purchase and this number is expected to increase.
Read more at Reasons Why Every Business Should Invest in SEO
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