An appealing and well-designed website is the primary line of defence for businesses. Therefore, it is crucial that you take care of what’s included in your website and work on its overall feel and look. Also, it would help if you remembered that a professional website is not only about aesthetics. It is about accurate planning and conceptualising. If you want your website to be future-proof, NHANCE Digital offers a few tips. We are a renowned web design company in the UK and helped create eye-catching, enticing websites for several clients. The following design tips should help you stay ahead of your competitors.
Focus on enhanced readability
Readability must be on top of your list when designing a business website. Your target audience must comprehend the content, and it should be presented in an uncluttered, organised manner. So, you must avoid placing blocks of text on your website and utilise bullets and lists for improved readability.
Include high-end pictures on your website
Approximately 65% of people learn via visuals, and about 90% of the information consumed by people are transmitted through visuals to the brain. Therefore, the use of high-quality images is imperative when designing your business website. In addition, the pictures will help convey your message effectively.
Furthermore, visuals will help your brand connect with the audience and portray credibility.
Include keywords in website content
Ensure your website is optimised for the search engines from the very start. You can invest in keyword research and use relevant phrases or words in the headlines, body content and wherever possible.
Do not forget about the CTAs
Regardless of what industry you belong to, CTA is important, and you must not forget to include it on your website. A CTA tells website visitors the next steps they should take. But do not add CTAs on top of the web pages because not every website visitor is ready to take the next step without learning more about your business. Instead, the best place to put the CTA is at the bottom of the web page.
Mobile-friendly design is the need of the hour
Today, most people access the web via their smartphones. Therefore, your website must be mobile-friendly. Google also gives importance to mobile-friendly websites. You can reach out to us to check whether your website is mobile responsive.
So, these design tips are some of the things you can include in your website design plan. Alternatively, you can contact a web design company in the UK like NHANCE Digital to find out how we can improve your website.
