Advantages of Partnering with an SEO Management Company in Leeds

Studies conducted by industry insiders have shown that the top result in a search engine gets about a third of the total traffic. This means that a good ranking can make a huge difference to your business. However, SEO is complicated and the algorithm updates keep changing the rules. If you want to boost your organic ranking, get more website traffic and meet new customers, you need the support of a professional SEO management companyin Leeds like NHANCE Digital. We have our in-house team consisting of dynamic professionals with years of experience in delivering result-oriented, personalised SEO solutions. Some of the ways that your business can benefit through a partnership with us are given below.

Years of experience and expertise

When it comes to SEO, expertise and experience counts. We have been a part of the industry for over 10 years and know the different tricks of the trade. Our team has in-depth knowledge about the various ranking factors and we also keep up with the algorithm changes to ensure that we are always one step ahead of the search engines. We know how to do the job and have the skills, resources and technical knowledge for it. You can definitely benefit from our experience and skills.

To Read more visit: Advantages of Partnering with an SEO Management Company in Leeds

Helpful Tips for Selecting a Digital Marketing Company

Digital marketing is an essential strategy of any modern business. Without a dominating online presence, you cannot hope to achieve success today. This is where NHANCE Digital’s experience and expertise can help you. We have over 10 years’ experience in delivering bespoke, results-driven online marketing solutions to clients across the UK, Europe and North America. In case you are struggling to make a decision, the below given tips might help you.

Have a definite expectation

Before contacting us, you need to clarify and identify your expectations. We can tell you from experience that miscommunications hinder results in a big way. However, this is not entirely on you, but you need to have an idea of what you expect from Internet marketing. Of course, we will explain to you the entire process, understand your brand and provide you recommendations. But, if you have a goal in mind, it will make the process a whole lot easier.

To Read more visit: Helpful Tips for Selecting a Digital Marketing Company

Must-have Elements of Modern Website Design

Every year, we, at NHANCE Digital, see new styles and elements in website design. There are some elements that help to tell the story of a company whilst there are others that help to enhance the way content looks on different devices. Whilst it is important to keep track of the emerging web design trends, not all are for your brand or business. To help you narrow your focus, our team have detailed some of the important elements that should be a part of your professional web design in London.

Plenty of white space

White space is a term that is used to describe the amount of empty space on a website, which acts a buffer between the different elements on the page including margins, sidebar, copy and so on. You need to give all the elements room to breathe and your website must not appear too crowded or it will be a struggle to direct the visitor’s attention. This is why our designers have adapted a more minimalistic style to keep up with the latest design trends. We design websites with plenty of empty spaces so that readers are able to navigate their way around the page with ease.

To Read more visit: Must-have Elements of Modern Website Design

Things to Do to Make Your Website Faster

Today, website visitors are not at all tolerant of slow-loading websites. Not just the visitors, even Google and other search engines hate slow websites. As a matter of fact, website speed is a ranking factor and if your website fails to load within 3 seconds, you are bound to lose visitors and potential customers. So, if you are struggling to keep the bounce rate low, NHANCE Digital’s best practices for increasing website speed might be of help. Take a look.

Reduce HTTP requests

One of the major factors determining the speed of your website is the number of HTTP requests that need to be sent before your website is loaded fully. Given the complicated layout of a majority of websites today, it is not uncommon to have a lot of images that have to load whenever someone accesses the website.

To Read more visit: Things to Do to Make Your Website Faster

Grow Your Business With These Effective Online Marketing Tips

Many businesses wonder how best they can leverage the power of digital marketing to bring more website traffic and boost their business. Whilst there are several options available, implementing every suggestion is nearly impossible, especially without the help of professional providers of SEO optimisation services in Edinburgh. Below given are some of the effective Internet marketing tips that can benefit any kind of business.

Up-to-date, responsive website design

Like any other business investment, you would want the best possible return from your website. Since technology is constantly evolving, it is crucial to make sure that your website is at par with the changing times in terms of design, content and responsiveness. It is important to remember that the business website is the very first point of contact that potential customers have with a business. So, providing visitors with a memorable website experience is important. You need to make a lasting impression with a well-designed, updated website that invites visitors to take the next step and become actual customers.

To Read more: Grow Your Business With These Effective Online Marketing Tips

Local SEO in 2019: Easy Tips to Consider

Local businesses and small businesses rely on local SEO in order to build a strong online presence and enhance exposure to potential customers. Since search engines are on a serious mission to provide users with the most appropriate results for their query, it is important for you to strengthen your local SEO game.

Below given are some of the things that you can do to optimise your website to conquer the local search results. If you do not have the time, hire local SEO services in Sheffield.

Meta description and title

The meta descriptions and title tags are the HTML elements that you can use to describe your content that appears in the SERPs. You can think of this as a preview to your actual content. Make sure that your meta descriptions and titles are not too long and a good way to not be cut off in the SERPs is to put relevant keywords towards the start of the sentence than the end.

Online directories

As per a recent study, 4 out of 5 users make use of search engines in order to conduct local searches. The only issue is that not many small and local businesses have claimed their local listing online. This results in missed opportunities. It is crucial that you get your business listed in various online directories and you have to be careful to put accurate NAP (name, address and phone number). Providers of local SEO services in Sheffield will ensure that the spelling and information are accurate.

Reviews from customers

When it comes to dominating local search, reviews from customers is an integral tool. More than 80% of consumers trust online reviews and base their decisions on the testimonials given by others. So, you need to seek reviews from customers and also make sure to respond to them, irrespective of them being positive or negative. Your response will make you a favourite.

These are only a few strategies that you can implement. To have a foolproof tactic in place, you can avail local SEO services in Sheffield.

Why Should You Opt for Responsive Designs?

The number of mobile users has outnumbered desktop users, and the number will continuously rise. Hence, it has become crucial for the companies to make their websites viewable as many as devices possible. The business entrepreneurs are approaching SEO services company in Manchester to make their business websites mobile-friendly to reach more and more mobile users. Moreover, Google has declared that in search engine algorithms, mobile responsiveness will be considered a ranking factor. Besides, it comes with other benefits as well which are written below.

It is cost-effective

If you are trying to maintain separate websites for mobile and non-mobile viewers, it gets more expensive. With the help of responsive design, you can eliminate the expenditure for a mobile website and save a lot of money. You can ask the designers to create a single website appealing to all devices and viewers.

It is flexible

In a responsive design website, you can imply changes easily and quickly. The designers of SEO services company in Manchester do not have to make alterations in two websites, hence, it gives an upper hand to make slight changes or fix a typo error on the website whenever required.

It gives better user-experience

If you want your visitors to come back to your website, it must be easy to use and navigate. Suppose a visitor loads the website on a mobile, but it takes a lot of time to load the images. This will affect the overall user-experience. But with a responsive design, you can offer a better user-experience and convince viewers to check the website’s products and services. Content can be viewed smoothly, giving a positive impression to the audience.

It helps in SEO

Responsive design helps you with search engine optimisation, as it was already mentioned Google favours those websites that are mobile-friendly. This feature combines with other SEO factors, giving a big boost in the SERPs.

These are a few benefits that you can enjoy if make your website’s design responsive. Without much ado, reach out to an SEO services company in Manchester so that the experts can do the needful.

Top Benefits of an SEO Audit

An SEO audit is performed to see how far your website is optimised for search engines. Read on to know how an SEO audit helps a website or a business.

What are the advantages of an SEO audit?

Exposes the weaknesses of SEO strategy

When an audit occurs in a website, it points out the defects in SEO strategy and suggests fixes for the issues. For instance, you may have added the business’s address in the website’s pages which are not that vital. In an SEO audit, the professionals will suggest adding another page where you can post the location.

To Read more visit: Top Benefits of an SEO Audit

How To Make Your Website More SEO-friendly?

SEO-friendly websites are important to build because it improves the brand’s visibility on search engines, especially on Google’s SERPs. As the maximum of the organic searches occurs on Google, it is crucial to ease the job of the bots in order to achieve rank easily and swiftly. So how can a website become more SEO-friendly? Take a look below.

User-friendly URLs

The URL structure may not be the ultimate feature that you need to focus on whilst building an SEO-friendly website, but it should not be ignored. Each page of the website must have a unique URL which should not include capital letters and hyphenated words. Always remembers the URL must be readable to all.

No duplicate content

Duplicate content leads to plenty of issues, affecting the keywords ranking. Always check the content before publishing it. To keep the SEO in top notch, even near duplicity must be avoided.

Have an XML sitemap

An XML sitemap assists the search engines to understand a website’s structure whilst crawling it. It acts as a blueprint of a house, helping Google to inspect each and every page of a website.

Make the website responsive

For the best user experience, the website and the content should be optimised for every kind of device. Nowadays, people are more inclined to using mobiles and tablets. Hence, the website must be mobile-friendly so that it does not hamper the user experience of those who want to check the website via mobile phones.

Implement Robots.txt

Your website may have pages which you do not want to be crawled by the search engine spiders. To support this, you can use robots.txt. This will inform the bots about the pages that cannot be crawled. However, if you want to design your website, make sure you update the robots.txt file.

Internal linking is a must

When you want to build page authority, you need internal linking. It also helps visitors to navigate the website easily. If you offer relevant content, the visitors are going to stay longer.

These are a few tips that you can keep in your mind whilst designing the pages of your website. But you may fall into trouble if you do not seek experts help. Therefore, to avoid all hassles, get in touch with a prestigious company that offers effective web services in Edinburgh.

Top Reasons to Hire an Online Marketing Firm

Do you want your brand to become famous online? You need the assistance of a digital marketing firm that can establish your brand online and increase its visibility amongst potential customers. By opting for an online marketing company in Bradford, you can enjoy countless blessings. Check out the reasons why should you appoint such firms for your business’s success.

Getting expert advice from the entire team

When you reach a digital marketing firm, you will get the support from the entire team. The SEO specialists, writers, strategists, designers come to help you to build your brand. The entire team possess a wide array of knowledge and experience that will work in favour of your brand’s success online. They will build strategies and marketing tactics that suit the brand’s needs.

It is budget oriented

Studies have found that businesses seeking the help of a digital company to develop their marketing strategies have a lower cost per sales lead. The businesses that depend on their own marketing tactics do not prove to be beneficial.

Focus on the target audience

A reliable online SEO firm does not believe in cold-calling. Instead, the specialists concentrate on the target audience. They come up with ideas and solutions that can pull the interest of specific audience towards the brand’s products and services.

Get unbiased perspectives

A professional firm will provide you with valuable and genuine insights into the market. The experts perform analysis of your competitor’s website and share plans that can help you to excel in the field. Appointing a firm is the best way to gain neutral and brilliant advice.

Analytical reporting

One of the biggest advantages of appointing an online web company is that the professionals audit the website to see what are the loopholes and what are the things thatneed to be improved.

Prioritise business goals

The team take your aims and objectives seriously. They make sure that they use different digital solutions to make your business reach its goals at a less amount of time.

A Digital Marketing Company gets you all covered. The professionals offer you the most valuable advice so that you gain insights into the digital marketing world. Are you looking forward to appointing an online marketing firm? Without much hesitation, get in touch with a reliable company that can take care of your business needs.

Which Factors Affect SEO Pricing?

The cost of SEO services depends on multiple factors. The quality of service is definitely the one, but along with this, there are other factors as well that influence SEO services pricing in Manchester. Take a look below:

The number of pages required in a website

When a website has a few pages, it takes lesser time to optimise. But when the SEO experts work on a bigger, complicated site, optimisation becomes more complex. Optimising navigation becomes troublesome. If the client has an e-commerce website, the experts have to manage different product and service pages. It demands more effort, thus, increasing the service cost.

To Read more visit: Which Factors Affect SEO Pricing?

What are the Qualities of a Reputable SEO Firm?

Are you looking forward to hiring an SEO company? Here are the top qualities that you need to check before appointing a firm in Edinburgh.

Offer tailored services

A good SEO firm takes every client seriously. The experts come up with different customised solutions for each and every business. Whether it is an e-commerce website or a travel website, the professionals learn about the business’s goals so that they can cater plans and proposals that suit the business. After analysing the competitor’s strategy, the professionals generate effective plans to make the website stand out.

Use latest techniques

The field of SEO is expanding and so are its techniques. Any reliable company will constantly look for recent updates and changes occurred in SEO. The professionals study the changes and apply them as per the client’s requirements. An inexperienced firm relies on outdated tools that fail to give desired outcome at the end. But a reputable SEO optimisation company in Edinburgh will do a better job in recognising the right keywords and inserting them at the right places. As search engines are getting smarter, it is vital that the specialists imply smart techniques to achieve better results.

Share business plans

An expert firm will always share its marketing tactics with their clients. If the company shows you plenty of success stories, then you might have come to the right place.

Has a talented team

A brilliant organisation always works with a team. Therefore, the team has to be talented enough to handle different tasks and manage the client’s needs. A good firm puts enough emphasis on employee training and are educated in different SEO and digital marketing tools. The firm allows the employees to sharpen their skills so that they can offer everything that a clients demands.

Deliver expected results

The reputation of a firm depends on the results that it delivers at the end. When a client pays money, he or she expects the professionals to work that is equivalent to his or her payment. In general, a firm will provide a business with improve visibility and brand awareness, increase sales, fetch new customers, create higher conversion rates and ROI and give a competitive edge.

An experienced and established firm grabs more and more clients because of their reputation. Keep these above-mentioned qualities in mind when you look for a reputable SEO firm.

Key SEO Advantages for Small Businesses

Search engine optimisation helps small company’s owners develop user-friendly and fast-loading websites to achieve better rank in search engines. This, in turn, fetches more and more customers to the website, enhancing conversion rates. SEO aids in creating brand awareness for the business. Customers are more likely to click a website that appears on the first page of the search engine. By availing professional SEO services in Glasgow, you can enjoy the below-mentioned advantages.

User-friendly websites

When you opt for SEO services, the professionals will create a user-friendly website for your business. Nowadays, SEO is more about boosting user experience. To make a visitor stay longer, experts build a clean and well-structured website. When a visitor stays longer, the bounce rate decreases and the page views increases. Furthermore, by adding relevant content, you can keep the readers more engaged to the website.

Fetch more customers

One of the main reasons that business owners look for the service of SEO is to make their brand stand out and increase the brand’s customer base. If an SEO firm fails to get more and more customers for your business, then there is no point in investing money. This is by far the most effective marketing strategy that brings in those customers who are searching for your services and products. The specialists will use different tactics so that your website gets “targeted” traffic.

Good conversion rates

Websites that are SEO optimised load faster and are easy to navigate. These are properly displayed in almost all devices, such as tablets, desktop and mobiles. An easy to surf website is more likely to seize the attention of visitors, and probably, they may turn into loyal customers or repeated visitors.

Create brand awareness

What happens when you achieve higher ranks on SERPs? The brand’s visibility improves, increases its awareness amongst the customers. When your business’s website starts appearing on the first pages of Google, Bing and Yahoo, your potential customers become aware of your brand when they search for a specific item.

Stay ahead of competitors

You will come across several business firms that sell similar products or services. So how are you going to stay ahead of them? This is where you need the service of SEO. The professionals will develop plenty of tactics and strategies to make your brand shine amongst the competitors.

 

SEO is a very powerful tool and if you invest in it, you are sure to enjoy the aforementioned benefits and get positive results at the end.

What Determines the Cost of SEO?

Ever wondered why the cost of SEO services vary every month? The service quality is definitely a factor, but the price also depends on the kinds of businesses you are dealing with. Take a look at the major factors that determine the SEO prices in Birmingham.

National Vs local SEO

It is easier to rank in the search engines for local searches than to achieve a rank in national searches. Hence, firms offering SEO services demand cheaper prices for brands that aim at the local market. Google now has Google+ Local business listings and a map in the search results, making it convenient for local searches. Not only local SEO is economical, but also fetch better results in comparison to traditional SEO.

To Read more visit: What Determines the Cost of SEO?

4 SEO Tips To Optimise Your Blog

Optimising your blog does not mean you have to stuff many keywords into the write-up. Keyword stuffing may cause an adverse effect, hence, you should follow certain rules to make this work. Read on to know how can you optimise your blog.

Use long-tail keywords

You can use one or more than one keywords in the blog. These long keywords keep the writing focussed on the particular goals of visitors. Audience looking for long-tail phrases will go through the entire post, and then, will ask for more information from you. In short, you will bring the right audience who wishes to convert after reading the post.

Include keywords in different parts of your blog

Try to embed keywords in four places like, title tag, meta description, URL, headers and body.

Title tag- Putting a keyword in the title is vital because it is a reader’s and the search engine’s first step to determine the post’s relevancy. Make sure that you put the keyword in the first sixty characters of the headline.

Headers & body- Keywords must be present throughout the content’s body along with the headers in a natural cadence. When you are planning to write content, understand what matters most to the readers. Focus on delivering helpful and right answers to your audience.

URL- Search engines look onto the URL to understand what the content is all about. Hence, do not forget to include one or two keywords in the URL.

Meta description- This is meant to provide visitors and search engines with information about the blog. By using long-tail keywords on meta description, you will be clear to search engines and visitors what is present in the post.

Create a mobile-friendly blog

Are you aware of the fact that people are more inclined to use their mobiles than a computer? As mobile is used for maximum searches, Google has been favouring websites that are mobile-friendly. By opting for “responsive designs” you can create a mobile-friendly blog. Responsive websites have one URL instead of two for the blog pages. Inbound links coming back to the website will not be divided between two URLs. This further helps Google to identify the blog and rank it appropriately.

 

These are the four tips that you can follow. Or, you can also seek help from SEO professionals working in an SEO optimisation company in Leeds.

Quick SEO Tricks to Outperform Competitors

Is your website lagging behind your competitors? You can try out different ideas to improve the ranking of your business in Glasgow. If you want to achieve success online and increase your brand’s visibility, there are some basic SEO tricks that need to be implemented and some of which are mentioned below.

Development of evergreen content

This is not a complicated task. It refers to those blogs which remain valuable for a long time. As this content is not going to perish anytime soon, it fetches new visitors, making it an effective hack for businesses. Evergreen content concentrates on topics that have relevance, no matter when it got published like, case studies, interviews of experts, genuine product reviews, tutorials and best practices, how-to guides and more. It not only leads to organic and social traffic growth, but also generates leads.

Publishing long-form content

There is something special about long content. Well-executed writing helps you to fetch more traffic. It appears that it has been written and researched by an expert who has good knowledge and positions your website as an authority in your niche.

Use snippets

Referred to as “structured data markup”, these informative texts are added to the website’s existing HTML. They assist the search engines to understand the website’s content and help visitors to know more about the page before clicking it. Of course, meta description and title inform the visitors what the page is about, but snippets add an extra advantage. Remember, snippets do not improve your website’s ranking; rather, it helps in achieving higher click-through rates.

Use HTTPS

Google favours HTTPS websites over the ones that have HTTP. The reasons why Google prefers websites with HTTPS are they are more trusted and secure. The conclusion is your website will attain a higher rank if it is HTTPS.

Apply accelerated mobile pages

With the prevalence of mobile phones, it is important that you give visitors a great user-experience, via mobile. This is why responsive websites are becoming more popular than ever, but sometimes their slow loading speed can create problems. The application of accelerated mobile pages (AMP) makes the website load quickly on phones or tablets.

These are a few SEO hacks that you can incorporate to make your website attain better ranking in SERPs. To stand out amongst your competitors, get help from a company that offers professional SEO services in Glasgow.

Why Should You Hire a Digital Marketing Agency?

Digital marketing has become more significant than ever. These agencies can manage everything from designing a logo to search engine optimisation and website development. You may not feel the need of hiring such a firm, but if you want your business to flourish in the long run, you need to reconsider your decision. Take a look at the top reasons why should you take help from an online marketing company in Glasgow.

You can achieve your objectives

An online marketing team help you to determine your goals. Before achieving anything, you should know what you want to focus on. The team know the exact way to realise an organisation’s objectives, and then, build strategies to help your business reach the goal.

You can focus on your business by outsourcing some work

On appointing a digital agency, you can rest assured that the team will handle works like, search engine optimisation and creating blog posts. This means you get more time to focus on other parts of the business, such as upgrading your products or services, hiring more staff and more. You no need to worry about the brand’s image because you have got a team of experts to do that.

Finding everything under one roof

By appointing an online marketing agency means that you will come across individuals who are well-versed in different digital marketing spheres. Majority of the firms do everything from creating logos and developing websites to SEO and hosting. Basically, a digital marketing agency is a one-stop solution for those brands that require digital solutions.

The team help in improving the brand’s online image

The team work together to improve the public image of the brand online. Though digital marketing is not completely public relations, it does a little help by ensuring that you have standard SEO, by engaging visitors with blog posts and by creating brand awareness.

Get new perspective and ideas

As an unbiased body, the team can provide you with key insight into the industry. They also help in making decisions that concern online marketing like, branding, content, social media and more. It is always a good idea to take suggestions from individuals who have in-depth knowledge of digital media and marketing.

Do you want to hire a digital marketing company? Without much ado, contact an online marketing firm and state your business requirements. You will be assisted by a group of professionals to reach your business goals.

What Questions Should You Ask When Hiring an SEO Company?

Choosing an SEO company is a tough decision and one that should not be done in haste. After all, the support of a good SEO firm will determine your success in the online world. Below given are a few questions that you should ask when hiring the services of a professional SEO provider in London. These questions should help you in determining the appropriate partner for your business.

What experiences does the agency have?

You need to try and ascertain if they have helped businesses similar to yours and if they have been a part of the industry for a long time. Request the agency to show you their past successes as measurable results and loyal customers can speak volumes about a company.

To Read mroe visit: What Questions Should You Ask When Hiring an SEO Company?

Web Optimisation Tips for a Faster Website

Website optimisation is an integral part of web development and maintenance. However, webmasters often overlook it and lose out on the opportunity to increase traffic and readership. If you have never done any optimisation to your website and curious as to how it can speed up your website, take a look at the tips below.

Select a decent web host

Even though your web hosting account does not have any direct relationship with the optimisations performed on your website, but choosing the correct web hosting account makes a difference. Hosting account is the very foundation of your website where its server stability, security accessibility (FTP, cPanel and SSH), customer support and prices play crucial roles. Therefore, it is recommended that you select a decent web host.

Compression with GZip

In the online world, content travels from the server side to the client side and vice versa when an HTTP request is made. By compressing the content before sending, you will be significantly reducing the time needed to process each request.

Decrease redirects

Often, webmasters do URL redirects. This is sometimes done in order to point users from an old page to a new one, or just to guide the users towards the right page. But, each redirect creates an additional HTTP request and round-trip-time. So, the more redirection that your website has, the more time will the users take to reach their destination page.

Optimise images

The presence of high-quality images makes a website attractive to the Internet users and images are an important part of the overall website design. However, if you do not optimise them properly, they can become a burden and end up slowing down the loading speed of your website. If you do not wish to lose your traffic with a high bounce rate, you need to optimise the images. There are several ways and techniques of optimising images, which a professional provider of Web SEO services in Leeds can explain.

Handle CSS

Today, a number of modern websites are using CSS as the foundation of the look, style and feel of the website. CSS is not just known for providing greater flexibility, but it also requires less number of codes. However, if it is not coded properly, it can backfire. You need to ensure that CSS is optimised properly.

These are a few website optimisation tips that you can consider to speed up your website.

What Determines the Cost of SEO?

Ever wondered why the cost of SEO services vary every month? The service quality is definitely a factor, but the price also depends on the kinds of businesses you are dealing with. Take a look at the major factors that determine the SEO prices in Birmingham.

National Vs local SEO

It is easier to rank in the search engines for local searches than to achieve a rank in national searches. Hence, firms offering SEO services demand cheaper prices for brands that aim at the local market. Google now has Google+ Local business listings and a map in the search results, making it convenient for local searches. Not only local SEO is economical, but also fetch better results in comparison to traditional SEO.

To Read more visit: What Determines the Cost of SEO?

4 SEO Tips To Optimise Your Blog

Optimising your blog does not mean you have to stuff many keywords into the write-up. Keyword stuffing may cause an adverse effect, hence, you should follow certain rules to make this work. Read on to know how can you optimise your blog.

Use long-tail keywords

You can use one or more than one keywords in the blog. These long keywords keep the writing focussed on the particular goals of visitors. Audience looking for long-tail phrases will go through the entire post, and then, will ask for more information from you. In short, you will bring the right audience who wishes to convert after reading the post.

Include keywords in different parts of your blog

Try to embed keywords in four places like, title tag, meta description, URL, headers and body.

Title tag- Putting a keyword in the title is vital because it is a reader’s and the search engine’s first step to determine the post’s relevancy. Make sure that you put the keyword in the first sixty characters of the headline.

Headers & body- Keywords must be present throughout the content’s body along with the headers in a natural cadence. When you are planning to write content, understand what matters most to the readers. Focus on delivering helpful and right answers to your audience.

URL- Search engines look onto the URL to understand what the content is all about. Hence, do not forget to include one or two keywords in the URL.

Meta description- This is meant to provide visitors and search engines with information about the blog. By using long-tail keywords on meta description, you will be clear to search engines and visitors what is present in the post.

Create a mobile-friendly blog

Are you aware of the fact that people are more inclined to use their mobiles than a computer? As mobile is used for maximum searches, Google has been favouring websites that are mobile-friendly. By opting for “responsive designs” you can create a mobile-friendly blog. Responsive websites have one URL instead of two for the blog pages. Inbound links coming back to the website will not be divided between two URLs. This further helps Google to identify the blog and rank it appropriately.

These are the four tips that you can follow. Or, you can also seek help from SEO professionals working in an SEO optimisation company in Leeds.

Easy Link Building Tips for New Websites

If you have a new website, it can be quite difficult to get traffic. We, at NHANCE Digital, can help you establish your presence in the online landscape through tailored link building strategies. For new businesses, building trust and authority is crucial as that helps search engines to take notice. Link building is one of the most effective ways to build your website authority and gain the trust of your targeted audience. Below given are some of the link building tactics that we use to promote new websites.

High-quality link directories – We help our clients get listed on high-quality online directories from where premium quality backlinks can be acquired. Well-regarded directories send trust signals to the popular search engines, such as Google, Yahoo and Bing.

To Read more visit: Easy Link Building Tips for New Websites

Basics of SEO-friendly Website Design and Development

Search engines are quite restricted in how they crawl the website and understand the content. A website does not always look the same to you as it looks to a search engine. We, at NHANCE Digital, believe that it is important to structure a website in a way that makes it easier for both human visitors and search engines. When our designers build a website, below given are some of the basics that we focus on.

Indexable Web Page Content

We always make sure that content is in HTML text format as that guarantees better performance in search engine listings. Flash files, Java applets, images and such other non-text content are usually devalued or ignored by search engine crawlers. So, by placing the text in HTML format, we make sure that the phrases and words displayed on the website are easily visible to the search engines and visitors. Nowadays, we also optimise images and non-text content so that they also come up in online searches.

To Read more visit: Basics of SEO-friendly Website Design and Development

Powerful SEO Advantages of Internal Linking

Internal linking happens when you link one of your pages to another page of yours in your website. We, at NHANCE Digital, think that the inclusion of links is crucial for the very same reason that you use to cite your sources when writing a school paper or bibliography. On a more serious note, linking makes your content credible. Being part of the SEO world for more than 10 years, we cannot, but emphasise on the importance of building backlinks. It is one of the many factors that search engines evaluate when ranking a website. But, in the quest for fetching backlinks, a lot of marketers often overlook internal linking. So, our team decided to bring to your notice what you are missing out by not focusing on internal linking.

Take a look at the SEO benefits of internal linking.

Enables readers to easily navigate your website: Being the website owner, you have complete control over the internal link building. So, you can exactly design the reading path, as well as, navigation experience for your website visitors. Typically, visitors come to your website looking for something and we can help you unearth their intentions so that you can personalise the internal link building.

To Read more visit: Powerful SEO Advantages of Internal Linking