In the era of digitalisation, the internet has gained immense power. As a result, the competition is huge, so making your page stand out is a tough task. So, how do you draw people to your website? It is simply done with User Experience aka UX. When it comes to UX, the functionality of the site along with its navigation and display is also considered. To optimise the UX of a website, a web designer takes into account a lot of things, like – human psychology and mobile technology.
Therefore, to make your business popular in the web, you must make it UX Optimised with Web Design Services. Below written are some of the ways to do so:
- Navigation:
To make your website easily navigable, you need to make your website functional. It is important to determine the factors to include in your website. No one wants to scroll endlessly to look for information. So, placing information on top of the page is helpful. It also improves the flow of the website and averts confusion.
- Scroll:
When users find the information offered to them relevant, they would keep scrolling. A website should always have a clear visual indication of which direction to scroll and inform your users of whether there is any material available. However, don’t make your web page longer as visitors have the attention span of that of a gold fish.
- Colour and Contrast:
All kinds of people visit the website and some of them are colour blind. So, make sure your designs are in greyscale so that everyone can read the information you offer. Also, don’t use blue colour anywhere except the links as it clashes with the background or simple fades. Screen glare can also kill your website’s usability.
- Improved Loading Speed:
The loading speed of your website is one of the most important SEO factors. No one likes to wait longer than three seconds, so ensure the delays are covered within that given amount of time. When the website loads, it is important that users find the objective they were looking for.
- Must be Responsive:
If mobile interface elements are small or placed closely – it becomes difficult to select it accurately. So, you should maintain a minimum size for the mobile users as nobody wants to use their pinky finger to scroll.
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