Today, it is vital to design digital services that are compatible with various devices, browsers and operating systems. Using multiple devices is a good idea because it expands the audience base, boosts SEO and minimises web development hours. Luckily, responsive web design has come a long way. The designs adapt to different screens, orientations and platforms, whether they are on desktop screens or mobile phones or tablets. So what are the advantages?
Adapting to various screens
With more devices having different screen resolutions, colour spectrums and orientations, responsive web design can help developers in incorporating adaptive layouts. This category of design uses fluid design strategies that enable websites to adjust to a small, medium and large screen, including landscape and portrait mode. Surprisingly, responsive web design adjusts to the functionality of the device besides accommodating to their screen resolution and size.
Flexible images
Image resolution has always been an issue for the designers. If the images are small, they will not stand out on a large screen. On the other hand, large images will affect the website loading speed. Thus, the designers use CSS because it not only helps in giving amazing layouts but also adapts images to different screen resolutions.
Usability
If you want a good website for your business, it has to adapt to the capabilities of the device. For instance, your website can be accessed with a mouse or a touchscreen. Henceforth, you should not assume that mouse users will only search your products on desktop, they may use their phones to view the website. Usability considers accessibility and pays attention to the struggles that audiences may experience whilst trying to surf products on different devices.
Compatibility
Device and browsers compatibility has improved over time. Responsive web design is something that fits every screen, but the developers are still working on cross-browser compatibility. To offer browser compatibility, images are managed properly so that it adapts to screen size, without affecting the website loading time.
The purpose of this design is to have a single website that can be used over multiple platforms. It uses CSS (cascading style sheets) apart from other technologies to develop flexible layouts that can shrink and expand without harming usability. In case you are wondering who can help you in building responsive web design, seek help from the web development experts working in an SEO marketing agency in Glasgow.
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