Know the Best Practices for Mobile Website Design

The use of mobile Internet is so prevalent today that a company’s online presence is incomplete without a mobile website. Furthermore, Google’s mobile-first index clearly states that mobile-friendly websites will be given more importance when it comes to search engine rankings. Also, mobile searches have already surpassed desktop searches and the number is simply growing. Under such circumstances, it is necessary for you to make sure that you have a mobile website and one that is performing at the optimal levels. 

Given below are some of the best practices for mobile website design that you must consider. 

 

1. Ensures visitors can contact easily: Users of mobile Internet expect simple and quick access to the most crucial information that your website has to offer, which includes your contact details. If visitors need to contact you and they do not find what they need easily, they will lose patience and bounce off to some other website. So, ensure that your contact information is displayed clearly including social media links.


2. Smooth navigation: Size is always a challenge when it comes to mobile devices. You simply have no room for errors. Whilst designing the mobile navigation menu, consider the limitations that come with a small screen. You need to calculate pixels and create styles that perfectly suit small space and the browsing habits of mobile users.


3. Optimise images: Visual content plays a critical role on both desktop and mobile web design. You can boost user experience by optimising images for mobile devices so that the pictures are not too small or too large and do not clash with the other design elements present on your website. The images should load quickly so that mobile users do not have to wait for a very long time.


4. Focus on readability: If your visitors struggle to read the content on your website, they will simply move onto the next website. Even the most well-written content can fail to impress if it cannot be read properly and quickly. Since mobile screens are much smaller than desktops, you need to pay special emphasis on choosing the right font. Remember that different fonts offer different reading experience. So, consult a professional designer before going ahead with the design.

By following the above-mentioned best practices of mobile website design, you can build a website that offers enhanced user and design experience to the visitors.