SEM or search engine marketing is an effective and proven way to grow your business in an increasingly competitive online marketplace. With millions of businesses vying for the same eyeballs, SEM has become more important than ever.
SEM - What is It?
SEM is an umbrella term involving various processes that help to drive traffic and gain visibility from search engines like, Yahoo, Google and Bing. Simply put, it refers to processes and activities that ensure your website appears in SERPs when someone searches for information, products or services related to your business.
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